Amit K Ghosh
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 Title: IntrmAsc Dean,MKT Chair & Prof
 Dept: College of Business, Dean's Office
 Office: BU 460
 Phone: 216-687-4770,  216-687-4757
 Email: A.GHOSH@csuohio.edu
 Address: 2121 Euclid Ave. BU 460, Cleveland, OH 44115

Courses Taught

Publications


Faculty Only:
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Education:
Ph.D., Marketing, University of Iowa, 1992
M.S., Applied Statistics, University of Iowa, 1990
M.B.A., Management Studies, Birla Institute of Technology and Science, 1979
B.S., Management Studies, Birla Institute of Technology and Science, 1979
 
Brief Bio:
Amit K. Ghosh is a Professor in the Department of Marketing.  He currently serves as the Interim Associate Dean of Academic Programs & Student Affairs and as the Chair of the Marketing Department.
 
Honors and Awards:
Invited Speaker
"Measuring Response to the Ultimate Driving Machine: Consumer Sentiments and Brand Advertising."  Presented at the 2018 SAS Global Forum organized by SAS, Denver, Colorado (April, 2018)

Best Paper Award
2016 International Conference on Creative Entrepreneurship organized by VESIM, Mumbai, India (February 13, 2016): "The Impact of Sales Promotions on Consumer Decision-Making."

Best Paper Award
MARCON 2012: "Consumer Inefficiency in the FMCG Marketplace: The Moderating Role of Promotions," Marketing Conference organized by IIM Kolkata, CIBER, and Georgia Tech, Kolkata, India, December 2012.

Invited Speaker
Teaching Quantitative Skills to Direct/Database Marketing Students:  Opportunities and Challenges.  Workshop at the 2008 Direct Marketing Educational Foundation Conference, Las Vegas, Nevada, October 11, 2008.

Invited Speaker
Designing Effective & Efficient Retention & Acquisition Strategies for Retailers of CPG.  Presented to Fortune 500 Executives at the M2007 Data Mining Conference, SAS Inc., Las Vegas, Nevada, October 2, 2007.

Design & Delivery of Workshop
CRM: Best Practices to Better Management.  Professional Seminar targeted at top Business Leaders by Nance College of Business Administration, Cleveland State University in partnership with SAS, June 3, 2005.

Teaching Enhancement Award $5,000
Cleveland State University
University Center for Teaching & Learning
Spring 2005
"Develop and Conduct seminar on customer relationship management for business executives in collaboration with SAS"

Teaching Enhancement Award $5,000
Cleveland State University
University Center for Teaching & Learning
Spring 2004
"Faculty Develompent in Scanner Data-Based Teaching and Learning"

Best Paper Award
Direct Marketing Educational Foundation
October 2004
"Customer Relationship Management for Consumer Packaged Goods: An Empirical Investigation"

Seminar Fellowship Award $3,700
Direct Marketing Association
March 2002

Teaching Enhancement Award $5,000
Cleveland State University
University Center for Teaching & Learning
2002
"Develop courses in the areas of Customer Relationship Marketing, database marketing and other related area"

Faculty Fellowship Award $2,500
Direct Marketing Educational Foundation
2001
DMEF Professor's conference
 
Professional Affiliations:
American Marketing Association
Cleveland Council on World Affairs
Direct Marketing Association
Friends of Twinsburg Library
LINK program
Organization of Faculty of Indian Subcontinent
The Academy of Marketing Science
University Graduate Faculty at CSU
 
Professional Experience:
Cleveland State University, Professor 2012-

Cleveland State University, Associate Professor, 1998-2012

Cleveland State University, Marketing Advisor, 2001-2003

Cleveland State University, Assistant Professor of Marketing, 1991-1998

University of Iowa, Teaching Assistant, 1987-1991

University of Iowa, Tutor, 1987-1991

University of Iowa, Consultant for MBA students, 1989-1989

University of Iowa, Research Assistant, 1985-1989

University of Iowa, Academic Advisor, 1988
 
University Service:
College
College Peer Review Committee

Department
Department DBA Committee
Committee Member

Department
Department Peer Review Committee
Committee Member

Cleveland State University
Organization of Faculty from the Indian Subcontinent
President/Elect/Past

Cleveland State University
President's Advisory Council on Equal Access an Opportunity

Department
Department BBA Committee
Committee Chairperson

Department
Department Search Committee
Committee Chairperson

College
Undergraduate Programs Committee
Committee Member

Professional
Direct Marketing Educational Foundation Conference
Discussant at Direct Marketing Educational Foundation Conference, Atlanta GA

Professional
Organizing Committee, Direct Marketing Educational Foundation Conference
Committee Member

College
Software Committee

Department
Department DBA Committee
Committee Member

Professional
Direct Marketing Educational Foundation Conference
Discussant at Direct Marketing Educational Foundation Conference, Atlanta, GA

Professional
Direct Marketing Educational Foundation Conference
Conference Manuscript Reviewer

Professional
Global Business Development Institute Conference
Session chair for Management Systems Category at Global Business Development institute Conferece, Bangkok, Thailand

Cleveland State University
Career Services Advisory Committee
Committee Member

Cleveland State University
Organization of Faculty from the Indian Subcontinent
Vice President

College Undergraduate Programs Committee
Committee Chairperson

Professional
Direct Marketing Educational Foundation Conference
Discussant at Direct Marketing Educational Foundation Conference in New Orleans, LA

Professional
Direct Marketing Educational Foundation Conference
Conference Manuscript Reviewer

Department
DBA Coordinator, Marketing Department
Program Coordinator

Department
Deparmental BBA Committee
Committee Member

Department
Department Peer Review Committee
Committee Chairperson

College

Doctoral Committee
Department Representative

Cleveland State University
Faculty Senate Sub-committee, Programs Review Committee
Committee Member

Department
Deparment Peer Review Committee
Committee Member

Department
Ad Hoc Committee for Designing an International Business Curriculum

College
Student Retention, Recruitement and Placement Committee
Committee Member

College
College Ad Hoc Committee on Evaluation of Instruction
Committee Member

Cleveland State University
Faculty Senate Sub-committee, Graduation, Convocation and Assembly
Committee Member

College
Undergraduate Students Petitions Committee
Committee Chairperson

College
Curriculum committee
Analyzed preliminary data on performance of international MBA students in GAD 500
 
Professional Service:
Member of Editorial Review Board & Advisory Board for Conferences, 2016-2017 Global Business Research Journals  http://www.globalbizresearch.org/

Member of Advisory Board, 2010-2015 SYNERGY (Management Journal) http://simsr.somaiya.edu/simsrnew/Synergy%20website/Board%20members.pdf

Member of Editorial Advisory Board, 2005-2016 Global Business Development Institute (Management Journal & Institute)  http://www.gbdi-conference.org/Journals.html

Organizing Committee member of 2007 & 2006 Direct Marketing Educational Foundation Conference

Ad hoc Reviewer, Journal of Advertising

Ad hoc Reviewer, 2006 Academy of Marketing Science, May 24-27, 2006
 
Research Grants:
Faculty Development Grant
Cleveland State University, James J. Nance College of Business
2003
"IRI Consumer Panel Database: an Invaluable Teaching & Research Tool"

Faculty Development Grant
Cleveland State University, James J. Nance College of Business
2003
"Understanding Customer Relationship Management: A Research Investigation"

Faculty Development Grant
Cleveland State University, James J. Nance College of Business
2002

Supplemental Faculty Development Grant
Cleveland State University, James J. Nance College of Business
2002
"Develop courses in the areas of customer realtionship marketing, database marketing and other related areas"