Business-to-Business Solution Provision: An Empirical Investigation of the Deliberate Vs. Creative Problem Solving Routines of Salespeople

Research output: Contribution to conference › Paper

Original language	English
State	Published - 2015
Event	2015 Academy of Marketing Science Annual Conference - Duration: Jan 1 2015 → …

Conference	2015 Academy of Marketing Science Annual Conference
Period	01/1/15 → …

Cite this

@conference{684ee6e0b9fe45b48e75b3473813f88a,

title = "Business-to-Business Solution Provision: An Empirical Investigation of the Deliberate Vs. Creative Problem Solving Routines of Salespeople",

author = "Madhavaram, \{Sreedhar R\} and Vishag Badrinarayanan",

year = "2015",

language = "English",

note = "2015 Academy of Marketing Science Annual Conference ; Conference date: 01-01-2015",

}