| Original language | English |
|---|---|
| Title of host publication | Proliferation of the Internet Economy: E-Commerce for Global Adoption, Resistance, and Cultural Evolutio |
| State | Published - 2009 |
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Chapter Xii: A Cultural Perspective on Web Site Localization
- Serkan Yalcin
- , Jieun Park
Research output: Chapter in Book/Report/Conference proceeding › Chapter