Purchase Intentions in Online Stores of Multichannel Retailers: Influence of Congruity in Store-Attribute Dimensions and Self-Image

Research output: Contribution to journal › Article

Original language	English
Journal	Journal of Retailing and Consumer Services
State	Published - 2014

Cite this

@article{aa156bacf0eb4c3585861b6fd3d98ed2,

title = "Purchase Intentions in Online Stores of Multichannel Retailers: Influence of Congruity in Store-Attribute Dimensions and Self-Image",

author = "Vishag Badrinarayanan and Enrique Becerra and Madhavaram, \{Sreedhar R\}",

year = "2014",

language = "English",

journal = "Journal of Retailing and Consumer Services",

}